Business Environment

Ideas and opinions on innovation, strategic planning, economics, productivity, and supply chains. For much more, check out The Conference Board’s Economy & Business Environment practice area.

Where the Trains Don’t Necessarily Run on Time

In developing countries, you learn how volatile and unpredictable a business environment can be.

Our Brands, Ourselves

How we define ourselves by the brands we love and hate, from Chrysler to Coca-Cola to J. Crew.

Our Brand, Ourselves

Are Your Opinions Really Your Own?

Disclaimers are intended to set apart personal views from official statements. Do they work?

Nothing in Common

As diversity—gender, age, ethnicity, geographic—continues to grow, executives can no longer rely on instinct in assessing a marketing campaign.

Nothing in Common

From Selling Beauty to Selling Fear

Remember when a deep tan signified health rather than skin cancer? Marketers made the shift without breaking stride.

From Selling Beauty to Selling Fear

From Like to Love

Adrian Slywotzky explains how a few products manage to break away from the pack and become beloved superstars.


Getting Past Stupid

Steve Shapiro argues that most of the things that companies do in the name of innovation actually destroy it.


Getting To New and Improved

Creating innovation is neither as systematic as some insist nor as ethereal and ephemeral as others claim. Principles of disruption help chart a new path.


No More Year In Paris?

Overseas assignments are a changing world.


Shenzhen's Long Reach

Societal shifts in one part of the world can rapidly change long-established cultures thousands of miles away. Argentine culture is changing rapidly because of the rising Chinese middle class.42-28877048


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The Conference Board Review is the quarterly magazine of The Conference Board, the world's preeminent business membership and research organization. Founded in 1976, TCB Review is a magazine of ideas and opinion that raises tough questions about leading-edge issues at the intersection of business and society.